Tag Archives: Tourism

Three conferences for Sanganai/Hlanganani

Minister of Tourism and Hospitality Industry, Barbara Rwodzi (right) and her Deputy, Tongai Mnangagwa

BY MUNYARADZI BLESSING DOMA

This year’s Sanganai/Hlanganani World Tourism Expo which will be held in Bulawayo from September 12 to 14, will host three conferences, the MICE (Meetings, Incentives, Conferences and Exhibitions) Masterclass, Tourism Scholastic Conference and the Zimbabwe Investment Forum.

Minister of Tourism and Hospitality Industry, Barbara Rwodzi, speaking at a press conference on Wednesday; said “the conferences will bring together industry leaders, experts, and professionals from around the world to engage in insightful discussions, share innovative ideas, and explore the latest trends in the Tourism Industry.”

Minister Rwodzi added that the “MICE Masterclass is aimed at capacitating all stakeholders on MICE tourism promotion.

“We are bringing MICE experts from across Africa to deliberate on pertinent issues regarding MICE tourism development and growth.”

She added that this year’s expo will be bigger and better, as there will be elaborate sustainable tourism initiatives and gastronomy tourism showcase, all meant to ensure that the tourism value chain is represented at Sanganai/Hlanganani 2024.

“The Ministry of Higher and Tertiary Education, Innovation Science and Technology Development, will for the first time feature Tourism Innovation Hubs.

“This initiative is aimed at supporting youth in academia and exposing their ideas to the global community. One of the key beneficiaries of this noble initiative is the production of fresh organic juices from indigenous fruits,” said Minister Rwodzi.

Minister Rwodzi also revealed that to date, 410 companies have registered to participate at the expo, while eight countries namely South Africa, Namibia, Botswana, Malawi, Tanzania, Embassy of Iran, Angola and Nigeria, will be bringing operators from their countries.

She also revealed that 142 buyers had so far confirmed their attendance at the tourism expo.

 

Speed Networking – 1 DAY (12 SEPTEMBER 2024)

  • Speed networking at the Sanganai World Tourism Expo offers a dynamic platform for industry professionals to connect efficiently and effectively. This fast-paced format allows participants to engage in brief, focused conversations, fostering immediate connections with potential business partners, tourism stakeholders, and service providers.
  •  Attendees can share insights, explore collaboration opportunities and discuss innovative ideas within a limited timeframe, making it an ideal setting for building relationships and expanding networks in the tourism sector.
  • By maximizing interactions, speed networking enhances the overall experience of the expo, promoting growth and synergy among participants. Book your meetings and make sure you are available for the meetings on time.

 

NETWORKING EVENTS

Buyers and Media Cocktail (12 September 2024)

  • The Buyers and Media Cocktail at the Sanganai/Hlanganani World Tourism Expo is an exclusive event designed to foster networking and collaboration between industry buyers and media professionals.
  • The Cocktail will be held on the 12th of September 2024. This informal gathering provides a unique opportunity for attendees to engage in meaningful conversations, share insights, and explore potential partnerships in a relaxed setting.
  • The focus will be on building relationships, the cocktail event encourages the exchange of ideas and experiences, ultimately enhancing the visibility of exhibitors and promoting the diverse offerings of Zimbabwe’s tourism sector.

 

Official Opening and Awards Ceremony

(13 September 2024)

The Official Opening and Awards Ceremony will be held on the 13th of September 2024 at the ZITF Hall 2. The Guest of Honor to be announced in due course.

 

AWARDS NARRATIONS – 2024

There will be 3 winners in each category; that is the 2nd Runner Up, 1st Runner Up and the Winner.

The categories are:

1.Best Hotel Stand

  • The award is presented to a hotel facility stand that portrays the quality of product offered through excellent displays of hotel products, collateral and demonstration of product and service knowledge combined with willingness to meet customers’ needs.     

 2. Best Lodges Stand

  • The award is presented to a lodge facility stand that portrays the quality of product offered through excellent displays of the lodge’s products, collateral and demonstration of product and service knowledge combined with willingness to meet customers’ needs.
  • 3. Best Safari Camp Stand
  • The award is presented to a Safari camp that portrays an authentic, eye catching and visually appealing design that captures the essence of a safari experience.

4. Best Tour Operator Stand

  • The award is presented to a tour operator stand that exhibits the essence of travel excitement, offering visitors a glimpse into memorable and well-organized travel experience.

5. Best Airline Stand

  • This award is presented to an airline stand that best portrays its commitment to innovation, customer service, safety and overall passenger experience. 

6. Best Car Hire Stand

  • This award is presented to a stand in the car hire category that shows excellent ability to offer quality service and wide range of vehicles.

7. Best Green Tourism Stand

  • This award is presentedto a stand that priorities environmental sustainability and minimizes carbon footprint. 

8. Best Community Based Tourism Stand

  • This award is presented to a stand depicting local communities’ contribution to visitor experience and tourism growth.

9. Best Rural, Culture and Heritage Stand

10. Best Sport Tourism Stand

11. Best Religious Tourism Stand

  • This award is presented to a stand depicting religious sites and showcasing religious events.

12. Best Public Institution Stand

  • The award is presented to a Public Institution stand that depicts the institutions’ core business through innovative stand displays, collateral, and quality engagement of staff through information dissemination thus demonstrating knowledge of the business represented.

13. Best Publicity Association Stand

  • The award is presented to a Publicity Association that shows strong tourism marketing focus of the region represented through display of collateral from relevant tourism players on their stand.

14. Best Training Institution Stand

  • This award is presented to a tourism and hospitality training institution stand that has been effective and innovative in show casing its programs, engaging with visitors and conveying its educational offerings.      

15. Best Tourism Related Facility Stand

  • The Award is presented to a stand that portrays the warmth, authenticity and unique offerings appealing to travelers looking for personalized business experience and local charm.

16. Best First Time Exhibitor Stand

  • This award is presented to a first-time exhibitor who has shown innovation and knowledge of the tourism product and aspire to market the destination.

17. Best Provincial Stand

  • In the spirit of devolution, this award is presentedto the province which depicts all tourism gems in their province and also showcase tourism investment opportunities within that province.

18. Best Gastronomy Stand

  • This award is presented to a stand that depicts the stories and history behind traditional local recipes, emphasizing each dish’s cultural significance.

19. Best Meetings, Incentives, Conferences and Exhibitions (MICE) Stand

  • This award is presented to a stand that depicts provision of facilities and services for conferences, meetings, events and exhibitions.

20. Best Zimbabwe Stand

  • This award is presentedto a local exhibitor that would have put up an outstanding exhibition through quality and origination.

21. Best International Stand

  • This award is presentedto an international exhibitor that would have put up an outstanding exhibition through quality and origination.                        

22. Best Overall Stand

  • This award is presented to a stand that has depicted the best in in terms of first impression, originality, information dissemination and the overall quality presented by the personnel manning the stand despite the exhibitor category.

International arrivals up by 27 percent

Minister of Tourism and Hospitality Industry, Barbara Rwodzi

BY MUNYARADZI BLESSING DOMA

The first half of the year saw the country’s tourism sector demonstrating significant growth as international arrivals increased by 27 percent to 751,483 up from 592,567, compared to the same period last year, Minister of Tourism and Hospitality Industry, Barbara Rwodzi has said.

Minister Rwodzi added that correspondingly, tourism receipts saw a 24 percent rise, reaching US$493 million compared to US$398 million in the first half of last year.

She revealed this on Wednesday as she launched the month of September as the Tourism Month, which seeks to raise awareness on the importance of tourism.

World Tourism Day will be celebrated on September 27 under the theme, “Tourism and Peace,” and a lot of activities have been lined up in the build-up.

Minister Rwodzi said the celebrations were coming on the background of renewed global tourism recovery with Zimbabwe also experiencing significant growth over the 2023/2024 period.

“The sector continues to be a vital contributor to Zimbabwe’s economy, accounting for approximately 5.7 percent of GDP (Gross Domestic Product) and 3.5 percent of national employment, underscoring its pivotal role in driving economic development and job creation.

“The ongoing investment into the tourism sector coupled with improvement in the enabling infrastructure including airports and road network improvement is bound to spur Zimbabwe in achieving the USD5 billion tourism economy by 2025,” said Minister Rwodzi.

Minister Rwodzi said the World Tourism Day which has been celebrated annually on the 27th of September since 1980, was set aside by the United Nations Tourism (UN Tourism), formerly United Nations World Tourism Organisation (UNWTO), to foster awareness amongst the international community on the importance of tourism economically, socially, culturally and environmentally.

“The 1st of September marks the beginning of the 2024 World Tourism Month.

“Among the events for the month is the Sanganai/Hlanganani World Tourism Expo which will be held in Bulawayo during the period 11 to 13 September.

“This event is bringing in both local and international communities to come and showcase their products. Side events will also be taking place during the period such as, MICE Master class, Tourism investment forum, Tourism scholastic, gastronomy hub, among others.

“This will be followed by a Tourism Symposium to be held at Lupane State University on 19 September, where papers will be presented on how Tourism contributes to national and global Peace. 

“After the Symposium, there will be a Sport tournament on the 21st September in Gokwe Kabuyani Constituency aimed at promoting Sports Tourism. 

“The Tourism Month will be concluded by the World Tourism Day Main Celebrations on the 27th of September 2024 at Gandavaroyi Gorge, in Gokwe Gumunyu Constituency, a hidden gem in Midlands Province,” she said.

Minister Rwodzi also revealed that the main celebrations are hosted by provinces on a rotational basis.

And she also revealed that by targeting different provinces each year, the ministry’s aim is to fulfil the National Vision of leaving no place and no one behind and ensure equitable distribution of tourism resources and benefits.

 

Let’s commit to sustainable tourism practices

Stewart Mutizwa, Director General of Zimbabwe Youth in Tourism

BY MUNYARADZI BLESSING DOMA

September is celebrated the world over as the Tourism Month and it is the duty of everyone to commit to sustainable tourism practices that prioritise the well-being of our planet and its people, Stewart Mutizwa, Director General of Zimbabwe Youth in Tourism has said.

Mutizwa said Tourism Month is a celebration of the power of travel to connect, to inspire and to transform us.

Tourism Month is an initiative of the United Nations World Tourism Organization (UNWTO).

And the month-long celebration aims to raise awareness about the importance of tourism in promoting economic growth, cultural understanding and environmental sustainability.

“It’s a time to recognize the incredible contributions of the tourism industry to economic growth, job creation, and cultural exchange.

“Let’s embrace the diversity of our cultures, traditions and natural wonders,” said Mutizwa.

He also revealed that everyone should take time to explore, discover and experience the beauty and magic of our world.

“A time to celebrate the transformative power of travel and the tourism industry’s contributions to economic growth, job creation, and cultural exchange.

“This year’s theme, highlights the importance of sustainable tourism practices that prioritize the well-being of our planet and its people.

“Throughout the month, we will be showcasing the diversity of our cultural heritage, natural wonders, and vibrant cities.

“Whether you’re a local or a visitor, we invite you to explore, discover, and experience the beauty and magic of our destination Zimbabwe World of Wonders.

“Tourism Month also presents an opportunity to recognize the dedicated individuals who work tirelessly to make our destinations welcoming and memorable.

“So let’s come together to promote responsible tourism, support local communities, and preserve our environment for future generations.

“Join us in celebrating Tourism Month and let’s make a positive impact on the world we share,” added Mutizwa.

World Tourism Day celebrated on September 27, Sanganai/ Hlanganani World Travel Expo 12-14 September, Botswana Annual Tour Guide Competition and Cultural Festival 23-27 September in Maun, Botswana and Muka Business Expo 20 September at Rutendo Hall  in Mufakose are some of the events lined up for this month.

 

Zim’s hosting of SADC; a significant opportunity for tourism

Stewart Mutizwa, Director General, Zimbabwe Youth in Tourism

BY STEWART MUTIZWA

Zimbabwe’s recent hosting of the Southern African Development Community (SADC) meeting has presented a significant opportunity for the country’s tourism sector. The event, which concluded on Sunday, brought together regional leaders, investors, and other key stakeholders, serving as a powerful catalyst for economic revitalisation, particularly within the realm of tourism.

One of the most immediate benefits of hosting the SADC meeting was the enhanced exposure it afforded Zimbabwe. The gathering drew significant regional and international attention, showcasing the nation’s rich and diverse tourism potential. This exposure was crucial in an era of intense global competition for tourists, where destinations must distinguish themselves through unique offerings and exceptional experiences. The presence of regional leaders and investors placed Zimbabwe’s tourism assets—ranging from its natural wonders to its cultural heritage—on a prominent stage, inviting further exploration and investment.

The event also necessitated significant improvements in infrastructure, particularly in conference facilities, hotels, and transportation networks. These upgrades, though essential for accommodating the needs of the summit, have left a lasting legacy that will enhance Zimbabwe’s capacity to host future international events. The ripple effects of such infrastructural development are expected to extend beyond tourism, contributing to overall national development and improving the quality of life for residents.

Increased visibility for Zimbabwe was another significant outcome of the meeting. Global media coverage of the event spotlighted Zimbabwe, promoting not just the summit but the country’s image and attractions to a wider audience. This surge in media attention is anticipated to counterbalance any lingering negative perceptions, positioning Zimbabwe as a viable and attractive destination for tourists and investors alike.

The networking opportunities facilitated by the SADC meeting were invaluable. Local tourism stakeholders engaged directly with their regional counterparts, fostering the development of new partnerships and collaborations. These interactions are likely to lead to the creation of joint ventures, regional tourism packages, and shared initiatives that will enhance Zimbabwe’s tourism offerings and attract a broader clientele.

The economic benefits of hosting the SADC meeting are both immediate and long-term. In the short term, there was a direct influx of revenue associated with the event itself, from accommodation and transportation to hospitality services. In the longer term, the exposure, infrastructure improvements, and strengthened networks are expected to lead to sustained investment in the tourism sector, further bolstering economic growth.

Hosting such a high-profile event also served as a confidence boost for Zimbabwe. Successfully organising and executing the SADC meeting demonstrated the nation’s capability to manage large-scale international gatherings, thereby enhancing its reputation as a safe, stable, and welcoming destination. This positive perception will be crucial in attracting future events and further tourism activities, creating a virtuous cycle of growth and development.

Finally, the SADC meeting underscored the importance of regional cooperation. By strengthening ties with neighbouring countries, Zimbabwe has positioned itself to play a pivotal role in promoting regional tourism initiatives. Such cooperation is essential for addressing shared challenges, such as wildlife conservation, and for developing transboundary tourism circuits that offer visitors a more comprehensive experience of Southern Africa.

In summary, Zimbabwe’s hosting of the SADC meeting has provided a multifaceted opportunity to revitalise its tourism sector. Through enhanced exposure, infrastructural development, increased visibility, strategic networking, economic benefits, and strengthened regional cooperation, the event is poised to stimulate significant growth. As Zimbabwe steps forward, the potential for long-term transformation in its tourism industry becomes increasingly evident.

Journalists urged to promote Zim as destination of choice

 

Minister of Tourism and Hospitality Industry, Barbara Rwodzi

BY MUNYARADZI BLESSING DOMA

Journalists play a critical role in promoting Zimbabwe as a safe destination of choice, Minister of Tourism and Hospitality Industry, Barbara Rwodzi has said.

Minister Rwodzi revealed this on Monday in Harare, during an interactive media workshop with journalists from local and international media houses.

She stated that her ministry is “an enemy to none”, hence they were going to work with journalists to tell the Zimbabwean story, which will make tourists want to visit “our national heritage.”

Minister Rwodzi also said the country was a heritage which all Zimbabweans were given by God so we should cherish it and promote it.

“As a Ministry of the Tourism and Hospitality Industry, we recognize the critical role that media plays in shaping perceptions, disseminating information, driving positive change and highlighting our natural wonders, cultural heritage, as this is instrumental in attracting visitors and investors alike.

“Your role extends beyond reporting; it is about shaping narratives, influencing perceptions, and inspiring confidence in Zimbabwe as a safe, welcoming, and vibrant destination.

“As a Ministry, we are grateful to each member of the media for your tireless efforts in showcasing Zimbabwe’s diverse tourism offerings to the world.

“Your presence here underscores the importance of our dialogue in fostering understanding, transparency, and collaboration,” she said.

Deputy Minister of Tourism and Hospitality Industry, Tongai Mafidi Mnangagwa

Similar sentiments were also echoed by her Deputy, Tongai Mafidi Mnangagwa, who said such media engagements were critical in creating partnerships which help to drive country’s tourism.

He reiterated that for the country to be marketed as a destination of choice, the media had a critical role to ensure that is achieved by telling the good Zimbabwean story.

“Our ministry is the only ministry which was given the mandate by his Excellency (President Mnangagwa) to sell the country, selling it in a good way. And any company which does sales, has sales representatives or agents whom you send out with the product, and the agents are sitting in front of us.

“It’s you (journalists) who should market the country. But sometimes there is always an issue of sensational reporting, because apparently it pays to write negative things, but be at forefront to market your country.

“Be at the forefront to tell the true story about Zimbabwe. There is so much development in the country; we are under sanctions but look at what we are doing, we are progressing. Those are some of the stories that you need to talk about.

“If I were a King, I was going to Knight all of you, who will go and tell the true Zimbabwean story,” said Minister Mnangagwa.

He also emphasized that journalists should protect their country, as he also echoed President Mnangagwa’s mantra, “nyika inovakwa nevene vayo.”

“That is your role, you build the image of the country, you have thousands and millions of followers in your groups, tell the Zimbabwean story, so that we build our country and we move forward.

“It is a benefit for everyone, and as visitors come, the country will also benefit,” added Minister Mnangagwa.

The Remarkable Legacy of Cde. Dr Karikoga Kaseke: A Lifetime of Service and Leadership

The late Dr Karikoga Kaseke, former Zimbabwe Toursim Authority Chief Executive

BY KASEKE FAMILY

Harare, Zimbabwe – The people of Zimbabwe and the broader community reflect on the immense contributions of a distinguished servant, Cde. Dr. Karikoga Kaseke, affectionately known as KK. From his humble beginnings to his notable roles within Zimbabwe’s military, transportation, aviation, and tourism sectors, KK has left an indelible mark on the nation and its people.

Born on June 16, 1962, at Sally Mugabe Central Hospital, Harare, KK embarked on an educational journey that showcased his brilliance from an early age. Despite pausing his studies to join the Liberation War in 1978, KK returned to excel academically and professionally, achieving degrees in Administration, Business, Strategy, and Tourism. His peers often compared his generosity and kindness to that of a local “Mother Theresa,” highlighting his unmatched support and benevolence within his community.

KK’s youthful contribution to the Liberation struggle underlined his dedication and willingness to put country before self. His post-independence military service saw him rise within the Zimbabwe National Army, emphasizing his leadership in intelligence and counter-intelligence sectors.

Transitioning to the transport and aviation sector, KK’s leadership prowess flourished as he assumed roles from Chief Security Officer at the Department of Civil Aviation to CEO of the Civil Aviation Authority of Zimbabwe (CAAZ), bringing significant advancements to the nation’s airport infrastructure.

However, it was as the Chief Executive of the Zimbabwe Tourism Authority (ZTA) from 2003-2018 that KK truly transformed the tourism landscape of Zimbabwe. Under his leadership, Zimbabwe achieved several milestones, including hosting the prestigious 20th session of the United Nations World Tourism Organization (UNWTO) General Assembly in 2013, revitalizing the Zimbabwe International Carnival, implementing the Zimbabwe Tourism Development Strategy, establishing the “Visit Zimbabwe” campaign, and significantly increasing tourist arrivals through strategic infrastructure and facility investments.

KK’s unwavering loyalty to country’s ZANU PF epitomized his commitment to his country and its people. His life’s work, characterized by forthrightness, bravery, and generosity, leaves a legacy that will inspire future generations.

As we mourn his loss, we also celebrate a life well-lived, dedicated to the betterment of Zimbabwe and its people. Dr. Kaseke’s contributions to national development, community service, and political loyalty will forever be cherished and remembered.

Mourners are gathered at 38 Boscobel Drive in Highlands. Details of the burial arrangements will be communicated in due course.

Sanganai/Hlanganani World Tourism Expo to position Zim as an exceptional destination

International Buyers from the UK, Vilash Tailor and Lina Bhatt pose for a photo with ZTA’s Issac Mazhetese

BY MUNYARADZI BLESSING DOMA

The Sanganai/Hlanganani World Tourism Expo which will be happening in Bulawayo from 12-14 October is set to position the country as an exceptional destination for MICE (Meetings, Incentives, Conferences, and Exhibitions) and leisure, Zimbabwe Tourism Authority (ZTA) spokesperson Godfrey Koti has revealed.

Koti revealed this on Tuesday at the Robert Mugabe International Airport as they welcomed some buyers who have started arriving for the highly anticipated tourism expo.

“We’re excited to receive the first batch of our international buyers today here at the RGM International Airport.

“We’re looking forward to taking them on the pre and post expo tours. “Through this expo, we strive to showcase the diverse possibilities and opportunities that Zimbabwe offers to individuals and businesses alike,” revealed Koti.

He further added Koti that preparations for this year’s edition were well on course with the exhibitors’ registration deadline fast approaching.

“With over 300 exhibitors already registered, the ZTA has confirmed the participation of approximately 31 regional tourism companies from six countries, including Zambia, South Africa, Botswana, Malawi, Burundi, and Rwanda.

“The ZTA calls upon tourism stakeholders and service providers to leverage this unique platform.

“By participating in Sanganai/Hlanganani, businesses can establish connections with international buyers, forge strategic partnerships, and enhance the visibility of their offerings in the global market.

“Interested stakeholders and service providers are encouraged to promptly register to secure their participation in this exclusive event, as the deadline is rapidly approaching,” added Koti.

Some of the highlights for this expo include the Buyers and Media Cocktail which will be held on the 12th, followed by the Investment Forum on the next day and then the Public Day Family Fun Day on the last day.

The expo which is the country’s annual tourism event is meant to showcase the vast tourism potential and it attracts a wide range of local and international exhibitors, industry professionals, and visitors interested in exploring the unique attractions and investment opportunities.

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